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Implementing GDPR – Checkpoint

HubSpot software allows you to create and personalize landing pages and forms to provide potential customers with all the information they request. You can also inform prospects of their right of withdrawal on all of your pages.

Set up double opt-in Even

though the so-called double opt-in procedure is not a must. The we wholeheartedly recommend it as additional security.

The double opt-in describes a double consent GDPR – Checkpoint  of potential customers japan mobile database to the processing of their data via a confirmation link by email. This is automatically sent to the lead when the first consent is given.

In HubSpot. The all you need to do is activate the double opt-in feature to ensure that a confirmation email is automatically sent to every person who fills out a form on your website.

 

Data storage and processing

Export contact data The GDPR empowers individuals to request information b2b companies also benefit from this about the data stored about them and also to request a data export. This can be the case if they are simply interested or. The for example. The if they change provider. This directive therefore obliges companies to ensure both functions.

With HubSpot. The data records can be easily exported in a user-friendly format. This means that just a few clicks after calling up the relevant data record are enough to meet your obligation to provide information.

 

GDPR_implementation_HubSpot_data_exportation

You can even set up automation. As soon as the relevant request comes in from one of your contacts. The the data is then automatically exported and sent to an authorized address.

Edit or update data
Editing or updating data is just as easy as exporting it. The rich data GDPR also requires this with regard to potential customers.
Here. The too. The you have the option of updating the address or email address of a lead or customer with just a few clicks if it has changed.

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