Incorporating inclusion into B2B marketing
To have a true culture of inclusion, the inclusive and diverse agenda must be taken on as a priority. And […]
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Inclusive best practices for your B2B company’s
Diversity and inclusion” are hot topics these days, both in society and in marketing. It’s a phrase that almost everyone
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Automation and B2B: How can it help you?
Implementing automation in a B2B marketing strategy allows. You to effectively optimize your marketing efforts, saving time and keeping your
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Development can proceed according to a strict schedule
Product development can be carried out linearly: using the Waterfall method . In this case, all stages and deadlines are
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The work of a product manager is somewhat cyclical
In addition, a good product manager forms the team’s vision of the product for several years ahead and tries to
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The work of a product manager is somewhat cyclical
Customer Satisfaction Score (NPS). The specific list of KPIs depends on the specifics of the business and is determin individually
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A product manager oversees a construction site
He is the face of the company to external customers. His main goal is to increase loyalty and customer retention,
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How to become a product manager As a rule
Knowledge of Scrum and Kanban methodology , roadmap building skills , and ability to work with CRM systems and task
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Position your brand as an authority in the market
Appearing on the first page of Google with content that helps your customers resolve queries, or connects directly with their
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Boost your B2B Marketing, a brief guide
More and more B2B companies are waking up to the need for organic visibility in digital media, whether on social